OxPoints
notation
es suborganización de
valid through (0..1)
email
RDF/XML description of Senior Marketing Manager
Is Part Of
License
Address
address
Fax
a un site
sede principale
primary Site
tiene sede en
extended address
site principal
Title
country name
Turtle description of Senior Marketing Manager
HTML description of Senior Marketing Manager
tiene sede principal en
sous-Organization de
has exact match
locality
Source
Unit price specification
subOrganization of
Voice
Format
postal code
Notation3 description of Senior Marketing Manager
Senior Marketing Manager, Executive Degrees Park End Street, Oxford and Egrove Park, Kennington Grade 8: £45,585 - £54,395 per annum Fixed-term contract for one year, full time Saïd Business School, University of Oxford The role Responsibilities Reporting to the Associate Director, the postholder will lead the marketing activity for the Executive MBA programme and oversee the development and implementation of the overarching marketing strategy for the wider Executive Degrees’ portfolio to meet the recruitment targets of the programmes. The individual will lead a team consisting of a Marketing Manager, two Marketing Officers, and occasional support from external providers to execute annual tactical plans utilising the entire marketing mix, with particular emphasis on digital marketing. • Developing the overarching marketing strategy and setting marketing targets across the portfolio of Executive Degree Programmes – a key part of the overall School portfolio directly impacting the volume of quality leads generated for the Recruitment team. • Leadership of the marketing section for the specialist executive masters’ programmes, including the Executive MBA, with direct responsibility for delivering adequate leads to achieve target student numbers. • Setting and driving KPI targets for the marketing section across the entire portfolio and reporting back to the Associate Director on meeting these performance targets and ways to enhance this process. Ensuring all marketing activities are measured and evaluated across the Executive Degrees’ portfolio. • Line management of the Marketing team including the professional development, objective setting, performance review and appraisal. • Direct management of EMBA marketing budget, MSc in Major Programme Management and MSc in Global Healthcare Leadership and oversight of the Executive Diplomas, with accountability for strategic spending activities across the budget for the whole academic year. Reporting back to the Associate Director on the performance of overall spend. • Identify new marketing opportunities and create and implement best practice processes to streamline the marketing effort, create solutions and/or contingency plans for potential marketing challenges to ensure continuous high quality lead generation for The Senior Marketing Manager will be relied upon to attract an internationally diverse cohort of high calibre individuals, raise the School’s profile and reputation, and make a key contribution to the delivery of participant acquisition targets though strong lead generation and conversion activities. The post holder will be responsible for leading innovative development of new portfolio wide initiatives into digital and communication strategies which will enhance the businessdevelopment activity of the Business Development team, optimising lead generation and applicant conversion. The Senior Marketing Manager will lead the team’s design and delivery of communications plans, content strategies and the roll-out of all marketing materials. The post-holder will champion the implementation and improvement of key marketing and admissions’ technologies across the Executive Degrees’ portfolio, including Advanced Communities Events, Marketing Cloud and Salesforce EDA. This will include building and maintaining close stakeholder relationships across the School to enable synergies and efficiencies to be realised. the executive degree programmes to enhance the overall customer experience. • • • • Working with external suppliers as well as internal stakeholders to implement processes for constant improvement of lead generation activities across the portfolio and ensuring they are aligned with the objectives of the department and specific programme campaigns. Leading the Marketing team to implement these improvements and encourage them to contribute their own thinking. Developing effective targeted online strategies as part of the broader programme marketing plans and optimising all the School’s channels to increase engagement. Work with colleagues in the EMBA Programme team to coordinate consistent communications, for example, during the onboarding process of new students, including offer holder sessions and communications. Leading the development of new print and digital marketing content and collateral for relevant programmes and coordinating production of portfolio wide marketing materials. • Support the Associate Director and Recruitment team to monitor and analyse competitor activity, global markets and identify trends. • Develop and drive an effective content strategy for the Executive MBA, gathering and promoting effective content for maximum effect. Writing persuasive copy for all mediums and where necessary proofread and edit the work of the Executive Degree Marketing team to ensure consistency of brand messaging. • Leading the team in the implementation and improvements related to the CRM system and marketing automation software. • Developing a set of strong and effective working relationships within the school and collegiate University, across faculty, programme teams and the corporate marketing team. • Analysing statistical data and undertaking both qualitative and quantitative market research to help inform tactical marketing plans. • Working with Central Marketing, EMBA Marketing and Student Funding teams to regularly update the Programme and School's website with rich multimedia content which engages the target audience, helps SEO rankings, aid the user experience, and converts visitors to enquirers/applicants. • Gather feedback from students/participants, prospective students, and decliners, analysing and interpreting data to identify patterns and solutions to aid decision making. • Representing the School at external events and forums in the UK or overseas when necessary. • Contributing creatively and proactively to the effective marketing and customer service ethos of the School, and liaising effectively with the Open Programme, MBA and Corporate Marketing teams to ensure joinedup working and effective use of budget. • Undertaking any other duties commensurate with the grade of the post. Selection criteria • Essential selection criteria • A degree or equivalent ideally in Business, Marketing, English or communications. • Formal marketing qualification from the Chartered Institute of Marketing or other accredited marketing body to at least Diploma level. • • Proven experience of developing, planning, implementing, and evaluating effective integrated marketing campaigns utilising all channels including online marketing. Knowledge of Social Media (LinkedIn, Facebook, Twitter) and the opportunities it creates. • Experience in direct/database marketing. • Strong planning and evaluation skills for the management of budget more than £600k • Experience of writing effective marketing communications for a range of audiences and communications channels. • A high level of verbal communication and presentation skills. • Excellent IT skills to include Microsoft Office and CRM software packages. • Excellent interpersonal skills including a primary ability to manage and deliver consensually with internal customers. • A good team worker, with project management and leadership abilities within a collaborative working culture • Displays a high level of creativity, innovation, enthusiasm. The ability to work under pressure and deliver assignments to internal customers and departmental stakeholders in a complex environment and organise often demanding work assignments to exacting standards of marketing excellence. Desirable selection criteria • Previous experience of working in the marketing department of an academic institution. • Experience of managing a team. Pre-employment screening Standard checks If you are offered the post, the offer will be subject to standard pre-employment checks. You will be asked to provide: proof of your right-towork in the UK; proof of your identity; and (if we haven’t done so already) we will contact the referees you have nominated. You will also be asked to complete a health declaration so that you can tell us about any health conditions or disabilities for which you may need us to make appropriate adjustments. Please read the candidate notes on the University’s pre-employment screening procedures at: https://www.jobs.ox.ac.uk/pre-employmentchecks About the University of Oxford Welcome to the University of Oxford. We aim to lead the world in research and education for the benefit of society both in the UK and globally. Oxford’s researchers engage with academic, commercial and cultural partners across the world to stimulate high-quality research and enable innovation through a broad range of social, policy and economic impacts. We believe our strengths lie both in empowering individuals and teams to address fundamental questions of global significance, while providing all our staff with a welcoming and inclusive workplace that enables everyone to develop and do their best work. Recognising that diversity is our strength, vital for innovation and creativity, we aspire to build a truly diverse community which values and respects every individual’s unique contribution. While we have long traditions of scholarship, we are also forward-looking, creative and cuttingedge. Oxford is one of Europe’s most entrepreneurial universities and we rank first in the UK for university spin-outs, and in recent years we have spun out 15-20 new companies every year. We are also recognised as leaders in support for social enterprise. Join us and you will find a unique, democratic and international community, a great range of staff benefits and access to a vibrant array of cultural activities in the beautiful city of Oxford. For more information, please visit www.ox.ac.uk/about/organisation. Saïd Business School Saïd Business School blends the best of new and old. We are a vibrant and innovative business school, but yet deeply embedded in an 800 year old world-class university. We create programmes and ideas that have global impact. We educate people for successful business careers, and as a community seek to tackle world-scale problems. We deliver cutting-edge programmes, including the highly regarded MBA, Executive MBA, a number of specialist MScs, a portfolio of custom and open programmes, and accredited diplomas for executives, and we undertake ground-breaking research that transform individuals, organisations, business practice, and society. We are an international and outward looking School with our programme participants coming from more than 50 countries. We seek to be a world-class business school community, embedded in a world-class University, tackling world-scale problems. Sustainability Saïd Business School is committed to the highest standards of environmental sustainability, preserving the planet for future generations and acting in a socially sustainable manner. As an employee you are expected to uphold these commitments in accordance with our Environmental Policy. You can learn more about our organisation’s sustainability efforts at: https://www.sbs.ox.ac.uk/aboutus/school/sustainability. Diversity and Inclusion The School is committed to fostering an inclusive culture which promotes equality, values diversity and maintains a working, learning and social environment in which the rights and dignity of all its staff and students are respected. We recognise that the broad range of experiences that a diverse staff and student body brings strengthens our research and enhances our teaching, and that in order for Oxford to remain a world-leading institution we must continue to provide a diverse, inclusive, fair and open environment that allows everyone to grow and flourish. The School holds a bronze Athena Swan award to recognise advancement of gender equality: representation, progression and success for all. to rectify them and making our line manager aware of aspects that they could support us with. Further information about Saïd Business School is available at www.sbs.oxford.edu. Our Values To better understand our Values, what behaviours demonstrate them and how they are involved in your everyday work we have created the below descriptors. Transformational We challenge constructively, provoke thought, and influence and inspire others to develop. Respectful We are caring, supportive, appreciative, embrace difference and value each other's opinions. Entrepreneurial We embrace and encourage change and innovation. We are creative, flexible and brave. Collaborative We are stronger together. We are inclusive, approachable, listen to others and value good communication. Purposeful We are a community who believe in sustainable growth, and are responsible, principled and transparent. Excellence We are professional, focused and aligned, and have a responsibility to do the very best we can. Wellbeing Saïd Business School acknowledge the importance of wellbeing, in enabling people to thrive at work and ensure a work-life balance. It provides a number of initiatives to help support wellbeing and would encourage you to participate. At an individual level, wellbeing means recognising what helps us remain resilient and taking appropriate steps. If we experience difficulties, doing our best Social Sciences The School is a department within the Social Sciences Division, one of four academic Divisions in the University, each with considerable devolved budgetary and financial authority; and responsibility for providing a broad strategic focus across its constituent disciplines. The Social Sciences Division represents the largest grouping of social sciences in the UK: home to a number of outstanding departments and to the internationally ranked Law Faculty; all are committed to research to develop a greater understanding of all aspects of society, from the impact of political, legal and economic systems on social and economic welfare to human rights and security. That research is disseminated through innovative graduate programmes and enhances undergraduate courses. For more information please visit https://www.socsci.ox.ac.uk. How to apply If you need help Applications are made through our erecruitment system and you will find all the information you need about how to apply on our Jobs website https://www. jobs.ox.ac.uk/how-to-apply. Help and support is available from: https://hrsystems. admin.ox.ac.uk/recruitment-support Your application will be judged solely on the basis of how you demonstrate that you meet the selection criteria stated in the job description. As part of your application you will be asked to provide details of two referees and indicate whether we can contact them now. You will be asked to upload a CV and a supporting statement. The supporting statement must explain how you meet each of the selection criteria for the post using examples of your skills and experience. This may include experience gained in employment, education, or during career breaks (such as time out to care for dependants). Please upload all documents as PDF files with your name and the document type in the filename. All applications must be received by midday UK time on the closing date stated in the online advertisement. If you require any further assistance please email HR.recruitment@sbs.ox.ac.uk. To return to the online application at any stage, please go to: www.recruit.ox.ac.uk. Please note that you will receive an automated email from our e-recruitment system to confirm receipt of your application. Please check your spam/junk mail if you do not receive this email. Important information for candidates Data Privacy Please note that any personal data submitted to the University as part of the job application process will be processed in accordance with the GDPR and related UK data protection legislation. For further information, please see the University’s Privacy Notice for Job Applicants at: https://compliance.admin.ox.ac.uk/ jobapplicant-privacy-policy. The University’s Policy on Data Protection is available at: https://compliance.admin.ox.ac.uk/dataprotection-policy. The University’s policy on retirement The University operates an Employer Justified Retirement Age (EJRA) for all academic posts and some academic-related posts. The University has adopted an EJRA of 30 September before the 69th birthday for all academic and academic-related staff in posts at grade 8 and above. The justification for this is explained at: https://hr.admin.ox.ac.uk/the-ejra For existing employees, any employment beyond the retirement age is subject to approval through the procedures: https://hr.admin.ox.ac.uk/the-ejra There is no normal or fixed age at which staff in posts at grades 1–7 have to retire. Staff at these grades may elect to retire in accordance with the rules of the applicable pension scheme, as may be amended from time to time. Equality of opportunity Entry into employment with the University and progression within employment will be determined only by personal merit and the application of criteria which are related to the duties of each particular post and the relevant salary structure. In all cases, ability to perform the job will be the primary consideration. No applicant or member of staff shall be discriminated against because of age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex, or sexual orientation. Oxford Saïd Exclusive Benefits Pay increases Wellbeing initiatives The University salary and grading structure allows for annual incremental progression until a scale-bar point is reached. This incremental progression is automatic. The Business School runs an annual Wellbeing Day for all staff. In addition to this, there is yoga, healthy food deliveries, health MOTs and a range of other ad hoc programmes. Our excellent catering facilities provide a high standard of food, including healthy eating and vegetarian options at a subsidised cost. Staff Summer and Christmas parties Oxford Saïd like to reward all of their staff for their great work and their Christmas and Summer parties are our way of saying thank you. The Christmas party is for all staff and the summer party is for staff and their immediate family members, because we know how important family is to all of us. Employee Assistance provider Validium is an employee assistance and wellbeing consultancy that works in partnership with the Business School to provide staff and their immediate family with a free 24-hour per day helpline providing confidential information and counselling services on personal issues. Pension If you are on an academic or academic related pay scale (grade 6 or above), you are automatically a member of USS. Employer contribution is 14.5% and Employee contribution is 6.1%. If you are on a pay scale other than academic or academic related (grade 1-5) you are automatically a member of OSPS. Employee contribution can be between 4%8% and Employer contribution 6%-10%. NUS Extra discount card All University staff can purchase a card for £12 for 12 months (£22 for 2 years, £32 for 3 years) which gives access to numerous exclusive offers and discounts from many popular retailers. University discounts Wide range of discounts from external companies using a university card. University of Oxford Benefits University Club Annual leave Membership of the University Club is free for all University staff. The University Club offers social, sporting, and hospitality facilities. Staff can also use the University Sports Centre on Iffley Road at discounted rates, including a fitness centre, powerlifting room, and swimming pool. See www.club.ox.ac.uk and https://www.sport.ox.ac.uk/. 38 days (inc. public holidays). Long service additional annual leave – up to 5 days per annum, pro rata for part time employees. Previous service within higher education sector can be recognised. An additional scheme enables staff to request to purchase up to 10 additional days in each holiday year. Access to Oxford buildings Free access to a number of Oxford colleges, Botanic Gardens, Harcourt Arboretum, Wytham Woods and discount at numerous restaurants/shops. Saïd Business School University of Oxford Park End Street All information is correct at the time of going to press. Oxford, OX1 1HP United Kingdom www.sbs.oxford.edu Please check our website for the most up-todate information. Saïd Business School, University of Oxford
Standard Grade 8: £45,585 - £54,395 per annum
Saïd Business School, Park End Street, Oxford and Egrove Park, Kennington
Past vacancies at the University of Oxford
has site
street address
NTriples description of Senior Marketing Manager
Subject
hidden label
ha sede
sotto-Organization di
Grade 8: £45,585 - £54,395 per annum Fixed-term contract for one year, full time As the Senior Marketing Manager for Executive Degrees, you will play a pivotal role in shaping and executing the marketing strategy for our Executive MBA programme and the broader Executive Degrees' portfolio. Reporting to the Associate Director, you will lead a dedicated team, driving innovation in digital marketing, and contributing significantly to the recruitment targets of our prestigious programmes. Key responsibilities: * Develop and execute the overarching marketing strategy for the Executive Degrees' portfolio, ensuring alignment with overall school objectives. * Set and drive KPI targets for the marketing section, regularly reporting performance to the Associate Director and suggesting enhancements. * Manage and lead the Marketing team, including professional development, performance reviews and appraisals. * Directly oversee the budget for Executive MBA marketing, Executive Diplomas and related programmes, ensuring strategic spending and reporting on overall performance. * Identify and capitalise on new marketing opportunities, implementing best practices and creating solutions for potential challenges. You should have substantial experience in developing, planning, implementing and evaluating integrated marketing campaigns across various channels, including online marketing. You should demonstrate knowledge of social media platforms (LinkedIn, Facebook, Twitter) and direct/database marketing. Strong planning and evaluation skills for managing a budget exceeding £600k, experience in crafting effective marketing communications for diverse audiences and channels, excellent verbal communication and presentation skills, proficiency in IT skills (Microsoft Office and CRM software packages) and outstanding interpersonal skills are also essential. Further information on this role can be found in the job description. The Saïd Business School offers very generous benefits, some of which are: * Generous holiday allowance of 38 days including bank holidays * Hybrid working * Membership of the Oxford staff pension scheme * Discounted bus travel * Subsidised onsite catering * Cycle loan scheme * Plus, many other University benefits **All applications must include a CV, Supporting Statement/Cover Letter and Current Salary.** For further guidance and support, please visit **https://www.jobs.ox.ac.uk/how-to-apply**. **The closing date for applications is 20 March 2024 at 12.00 noon.**
telephone
preferred label
Grade 8: £45,585 - £54,395 per annum Fixed-term contract for one year, full time As the Senior Marketing Manager for Executive Degrees, you will play a pivotal role in shaping and executing the marketing strategy for our Executive MBA programme and the broader Executive Degrees' portfolio. Reporting to the Associate Director, you will lead a dedicated team, driving innovation in digital marketing, and contributing significantly to the recruitment targets of our prestigious programmes. Key responsibilities: Develop and execute the overarching marketing strategy for the Executive Degrees' portfolio, ensuring alignment with overall school objectives. Set and drive KPI targets for the marketing section, regularly reporting performance to the Associate Director and suggesting enhancements. Manage and lead the Marketing team, including professional development, performance reviews and appraisals. Directly oversee the budget for Executive MBA marketing, Executive Diplomas and related programmes, ensuring strategic spending and reporting on overall performance. Identify and capitalise on new marketing opportunities, implementing best practices and creating solutions for potential challenges. You should have substantial experience in developing, planning, implementing and evaluating integrated marketing campaigns across various channels, including online marketing. You should demonstrate knowledge of social media platforms (LinkedIn, Facebook, Twitter) and direct/database marketing. Strong planning and evaluation skills for managing a budget exceeding £600k, experience in crafting effective marketing communications for diverse audiences and channels, excellent verbal communication and presentation skills, proficiency in IT skills (Microsoft Office and CRM software packages) and outstanding interpersonal skills are also essential. Further information on this role can be found in the job description. The Saïd Business School offers very generous benefits, some of which are: Generous holiday allowance of 38 days including bank holidays Hybrid working Membership of the Oxford staff pension scheme Discounted bus travel Subsidised onsite catering Cycle loan scheme Plus, many other University benefits All applications must include a CV, Supporting Statement/Cover Letter and Current Salary. For further guidance and support, please visit https://www.jobs.ox.ac.uk/how-to-apply. The closing date for applications is 20 March 2024 at 12.00 noon.