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Saïd Business School
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Chief Marketing Officer Brief
value: Brief for the appointment of Chief Marketing Officer CANDIDATE BRIEF FOR THE APPOINTMENT OF CHIEF MARKETING OFFICER Contents Dean’s welcome 3 Our vision 4 Our values 4 Research strategy 5 Programmes 7 Executive Education 8 Executive MBA 10 Degree programmes 11 Careers 12 Oxford Saïd Organisation Chart 14 The role – Chief Marketing Officer 15 odgersberndtson.com Job description 16 Person specification 19 How to apply 20 2 sbs.oxford.edu CANDIDATE BRIEF FOR THE APPOINTMENT OF CHIEF MARKETING OFFICER mpact from within ‘Solving the world’s challenges is no longer the preserve of government; business has growing power, influence and responsibility. So, business needs leaders primed for that task. Our School is uniquely placed to answer the call. We develop future leaders, who go into business with purpose, because only then can business make meaningful impact on the world – the kind of impact that helps address the most pressing issues of our day, from the climate crisis to the AI revolution. This proposition – educating leaders, who transform businesses, which impact the world positively – is what we mean by ïmpact from within. Set within the world’s greatest university, our excellence in programmes, world-class research and an engaged global alumni network create a powerful catalyst for change. We all have a stake at the table. We can all effect positive change. We can all deliver ïmpact from within. Thank you for your contribution.’ Professor Soumitra Dutta Peter Moores Dean odgersberndtson.com 3 sbs.oxford.edu CANDIDATE BRIEF FOR THE APPOINTMENT OF CHIEF MARKETING OFFICER Our vision To become one of the world’s leading business schools, delivering ïmpact from within by educating leaders, who transform businesses, to have a positive impact on our world. We seek to shape the future of business education to help address key global opportunities and challenges. Our values Transformational We challenge constructively, provoke thought, and influence and inspire others to d…
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Chief Marketing Officer
subject: professional-management
application opening date: 2024-07-26T09:00:00+01:00
salary: Competitive
comment: Saïd Business School at the University of Oxford blends the best of new and old. We are a young, vibrant and entrepreneurial business school deeply embedded in the world’s most prestigious university. We deliver cutting-edge education and ground-breaking research that transform individuals, organisations, business practice and society. Our degree programmes and short executive education programmes seek to challenge traditional perspectives and produce powerful ideas. Our vibrant academic community has produced excellent and impactful research for decades in areas such as AI, accountability and trust in business and institutions, sustainable development, senior executive leadership, and emerging technologies such as fintech or augmented/virtual reality. We develop future leaders, who go into business with purpose, and make real impact. This is mission critical, because only then can business make meaningful impact on the world – the kind of impact that helps address the most pressing issues of our day, from the climate crisis to the AI revolution. Saïd Business School has laid out an ambitious strategic plan aiming to position itself as one of the top business schools globally, particularly striving to be among the top three in Europe. The strategy is centred on excelling in three core areas: research, programmes, and impact, with robust brand development and sustainable financial and operational foundations underpinning these efforts. As the School looks to grow, the demands on marketing will increase. We are now seeking to recruit to the newly established position of Chief Marketing Officer (CMO). The CMO will be responsible for overseeing the strategic planning, development and execution of the School’s marketing, media and communications activities. They will bring a demonstrable track record of leading a multifaceted and complex MarComms function, ideally with exposure to a Higher Education / Business School environment alongside industry and commercial experien…
contact: Joseph Whittaker
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